Product: Urban Decay ‘Ink for Eyes’ Waterproof Precision Eye Pen

Price: $20

Pros

• Structured like a pen for full control
• Felt tip applicator is great for creating a fine line
• Doesn’t budge once applied

Cons

• Hard to remove errors
• Product appears to dry out quickly
• High price for the quality

Overall Rating: 2.8/5

Repurchase? No

Additional Comments:

I should’ve started this review with a disclaimer: I am of the rare breed that generally doesn’t like felt tip applicators. I’m aware that this is an unpopular opinion, but I will always choose a brush tip over felt. Why? Well, I’m pretty sure it may have to do with how I was introduced to liquid eyeliner. My very first liquid liner was this brush tip style from Mary-Kate & Ashley back when they had their own makeup line at Wal-Mart. To be honest, it was and still is my favorite liquid eyeliner. I repurchased it over and over until I had no choice but to find something else once it was discontinued. The formula was just right…but this is a review for Urban Decay’s liner, so let’s cut the walk down tweenhood lane.

To this day, I usually still reach for drugstore brand liquid eyeliner. It’s just one of those products that I prefer to stick to drugstore with unless I’m captured by a gorgeous high-end swatch. I was so impressed by the high color impact of this black eyeliner from Urban Decay when I swatched it in Sephora that I decided to take the plunge. Upon first receipt, I loved the eyeliner so much that it was included in my monthly favorites. This is why I like to post reviews when I’m practically out of the product, because opinions change over time after becoming more familiar with something. Reviews tend to be more accurate once a product has passed the “shiny new toy” phase.

Overall, I find the formula to be a tad on the dry side, which is my main reason for not repurchasing. Some people may prefer a dry liner as opposed to a more literal liquid liner, but I am not of that bunch. Because of the dry formula, it lacks the “flick of the wrist” ease of use that I was hoping to find. I find myself applying multiple short strokes rather than 1-2 quick long glides, which increases room to create a jagged line. If the formula was a little more wet to the touch, the overall rating would be bumped up to a 3.5. Being that it’s waterproof, once it’s on your eyelid, it stays on your eyelid. I’ve had quite a few moments when one of my strokes didn’t quite match up with the others–either too high or too thick–and it was always exceptionally difficult to remove the misstep. (Anyone remember the Revlon magic erase pen? That would have come in handy.) Despite my major complaint regarding the consistency of the formula, this is a good eyeliner. It’s not great, and it certainly isn’t one of the best on the market, but it’s decent. I particulary favor it when I’m going for a very fine line rather than a thick or winged liner.

Who would this be good for?

• A lover of felt tip liner
• Someone who has oily lids and struggles with keeping products on their eyes
• Girls who find most eyeliner formulas to feel too wet
• Anyone looking for a jet black liner that doesn’t have a shiny appearance on the lids

Where to buy?

You can find this product at Ulta, Sephora, and on Urban Decay’s website.